Once you think of building your startup and start to work on a business plan to gain valuable benefits, one of the most important things that should be taken into consideration is choosing an attractive name for your business. It should be one that expresses your goals and the primary purpose of your brand, to make the customers get to know you quickly.
So, here are some tips that will help you choose the right name for your startup.
-
Short, Easy and Unforgettable
The name of your startup should be short for it to become familiar to the customers to remember it quickly. If they hear it anywhere, they can search and find it quickly. It’s essential to choose a name that is similar in spelling and sounds so as not to be challenging to remember. Because there are a lot of customers who may be retaining your products or services but forget your name so, make it short and easy.
-
Clear When You Say It Out Loud
It’s easy to write a name that looks good but you can’t say it clearly and easily. So, put a name that is easy to spell and pronounce. If you are looking to expand and go globa, try to avoid names that have numbers in them like “e3mely”, “zabatly” etc.
-
Create a Unique Logo
The logo has a tremendous impact on the memory of your customers. Choosing an appropriate name suits a unique logo that leads to an influence on the desire of the customers to know more about your products or services.
-
Don’t Restrict Growth
Maybe you are starting your business with one product or service, but in the future, you will make more achievements and grow your business. So, don’t name it with the same name as the first product or service or location. If you make a lot of lines, you can’t come back and change the name and it will not be suitable for your current business.
-
Be Original
After you choose a name for your startup, go to the internet and search for the name to make sure that there isn’t anyone who has used it before, but you will probably find at least one who has used it. Please don’t give up! Think again you will get it. Any startup needs a lot of creativity in all aspects, especially in choosing the name of the brand. So, be unique and different from any other startups’ name.
-
Register Your Name as a Trademark
Want to take extra care and thinking global? To make sure that your startup’s name is well-protected, it’s possible to search on specialized websites such as USPTO.gov and trademark your name. Then, find a lawyer and register it officially.
If you want to register a trademark in Egypt, check out legal entities verified and trusted by Startups Galaxy that can do that for you here.
-
Be Satisfied and Happy With It
Imagine that you have a word that will be with you for a long time: writing, saying, and hearing it every day, every single moment. So, be careful when you choose it, and you should love it. You will need to pick it once, so, make this one unique, different, and creative!
Sources: